Paid social advertising in Surrey
Facebook, Instagram and TikTok ads built to bring in enquiries and sales, not just impressions. We agree a cost-per-lead target with you before a penny is spent, then test creative and audiences against it. Run from our studio in Wallington for businesses across Surrey and London.
Goal and target
Before anything launches we agree what counts as a result (an enquiry, a booking, a sale) and the cost per result the campaign is judged against.
Conversion tracking
Tracking set up and checked on your website, so every result can be traced back to the ad and audience that produced it.
Audience building
Local targeting around the areas you serve, audiences built from your existing customers, and retargeting people who have already visited your site.
Creative testing
Several versions of each ad, with different images, short videos and headlines, run side by side. Budget moves to whichever brings in results cheapest.
Reporting
A monthly report on spend, results and cost per result, written in plain English, with what we are changing next month.
Ads judged on what they bring in.
Which platforms
Facebook and Instagram ads run through Meta and suit most local businesses, because you can target by area, age and interests. TikTok ads reach a younger audience and work best with short-form video. We recommend the mix based on who your customers are, not on what is fashionable.
Areas we cover
We are based in Wallington, between Sutton and Croydon, and run paid social campaigns for businesses across Surrey and London, including Sutton, Croydon, Epsom, Kingston upon Thames, Reigate, Guildford and Woking.
Ads with or without management
Our Cobalt Blue and Navy Blue packages include targeted ads every month alongside social media management. If you want a standalone campaign, or to scale up beyond that, we run paid social on its own and quote it once we know your goals and budget.
Targeted ads are included in the Cobalt Blue (one a month) and Navy Blue (three a month) packages. Standalone campaigns are quoted separately.
The Baby Blue
£250
Per month
One channel, done properly. For businesses starting from scratch.
- 8 posts per month
- Monthly statistic report
The Neon Blue
£450
Per month
A proper content rhythm, with engagement built in.
- 15 posts per month
- Monthly statistic Report
- Drip campaigns
- Q+A post once a month – for engagement
- Responsive on DM / Message
The Cobalt Blue
£750
Per month
Multi-platform management with video and paid creative included.
- 25 posts per month
- Posts on 1 additional platform
- Monthly statistic report
- One creative/targeted ad per month
- 5 video posts per month
- 3 Instagram highlights
- Q+A post once a month – for engagement
- Responsive on DM / Message
The Navy Blue
£950
Per month
Everything on, across every platform that matters to you.
- 30 posts per month
- Posts on 2 additional platforms
- Three creatives / targeted ads per month
- Giveaway supplied by us for engagement – eg £10 amazon voucher
- Monthly statistic report
- 10 video posts per month
- 5 Instagram highlights
- Q+A post once a month – for engagement
- Responsive on DM / Message
The Custom Package
Choose your own features with Surrey Social Media's fully customisable package creator. Cherry-pick your required features to create a bespoke package that suits your needs. To find out more or enquire about prices please email us at [email protected]
05steps
Listen
We start with your customers, not your channels. Audience research, competitor teardown, and an honest audit of what your social is doing today.
Strategise
One page, no jargon. The audience, the message, the platforms that matter, and the numbers we will be judged on.
Create
Photography, video and copy produced in batches so your feed stays consistent and your team stays out of the content treadmill.
Publish
Scheduled, posted and moderated by people who know your brand voice. Comments and DMs answered the same working day.
Optimise
Monthly reporting against the numbers we agreed, with the next month planned off the back of what actually worked.
Put your ad budget where the results are.
Answer three questions and we'll come back to you with what we'd suggest, and what it would cost.